Marketing - A Piece of Cake

by Dr. PC Lai

Publisher - PC Lai

Category - Business & Management

Enjoy the journey into the World of Marketing and look at the marketing world as a piece of cake! The marketing principles and the process of marketing can be seen in our daily encounters. The Basic Marketing Management (A Piece of Cake) shares with you the marketing arena including self-marketing in its creativity and simplicity way. What can you discover from this book? - A guide to Marketing Management - Being unique for its existence - Creative ideas, models, diagrams etc - Do ordinary things in an extraordinary way - Enrich you with knowledge - Find marketing tips and wisdom - Generate excitement to share around

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